THE CAPTAINS
FEDERICO VICO
-BASED IN 🇩🇪-
Federico is an internationally awarded copywriter and director. He is originally from Argentina and currently working in Europe as a freelance creative.
In Buenos Aires he worked at El Cielo - together with Ramiro Agulla and Carlos Baccetti, the creative couple who "refounded" Argentinean advertising in the 90´s- and Ponce Buenos Aires -one of the most creative agencies in the LOWE network-.
After six years, he decided to start a new adventure and moved to Germany with a bag full of winter clothes and a couple of contacts. There he worked at Ogilvy and DDB Germany, where he had the chance to win 3 Gold Cannes Lions -Outdoor Craft Copywriting- and 3 Silver -Outdoor Campaign- for the Ikea campaign "Decisions".
During the last 14 years, brands like Persil, Ikea, Volkswagen, Deutsche Telekom, Philips Global, Hyundai, Unilever, Axe, Rexona, Stella Artois, Cartoon Network, Sony Entertainment TV and Pepsico Mexico kept him entertained for hours, and hours and extra hours. And some weekends, too.
He was recognized in major advertising festivals such as Cannes Lions, One Show, ADC, Europe ADC, Ojo de Iberoamerica, Wave Festival, El Diente, FIAP and Premios Clarín. Additionally, he also got recognition at several international short film festivals: Festival Cine Martil (Morocco), Festival Cine B (Chile), FECISO (Chile) and FESAALP (Argentina).
When he is not working or writing in third person, Federico also likes to shoot short films and video clips.
Ah, last but not least. Federico is in love with Messi.
JORGE PONCE BETTI
-BASED IN 🇦🇷-
I’m a purebred storyteller. My father was an architect, my mother a poet and my grandfather was a famous Argentine theatre writer. So storytelling was all around my childhood.
After High School I studied at the “Advertising Creative School” in Buenos Aires. Soon after I started working in agencies as a copywriter and scripts became my passion. After working at Grey, Del Campo Nazca S&S, Mc Cann Erickson, BBDO, David Brazil and Lew Lara/TBWA Brazil I won in all those festivals with little animals or pencils statues like Cannes, Clio, D&AD, London Festival, El Sol and Ojo de Iberoamérica for several international brands.
When I finally became an ECD I realized that I wanted to explore my vision in storytelling as director. My first project at Landia was selected among “best of the week spots” at Creativity Online and the second one won a Cannes Lion. Since 2016 I have been shooting for several production companies in Latin America and also represented in USA and Europe. My shortfilm “Inmatures” won best screenplay and director at Short&Sweet Hollywood and many other festivals around the world.
Together with Fede, we co-created Creative Container, a platform of freelance talent where I can do what I like: switching from creative to director.
As a director I try to bring my experience as a copywriter to make scripts grow along the production process. As a creative I bring what I’ve learned at production companies so I can think in scripts that are possible to produce with the assigned budget.
I enjoy working humor, acting, documentary and post-production and exploring new ways of telling a good story.
THE SAILORS
SEBASTIÁN SANTANA BRU
-BASED IN 🇺🇸-
An explorer of the unknown deeps of the Metaverse and its connection with the future of Advertising.
“My name is Sebastián Santana. I am a born and raise Patagonian from Argentina. A decade ago, I decided to move to the US to start a new career path after…”
DAMIAN COSCIA
-BASED IN 🇦🇷-
He’s constantly sailing the Concept Sea and the Copywriting Ocean. Up from the mountain.
“Dami has 23 years of experience in advertising industry. His last position in Argentina was CD in Young & Rubicam and right…”
FABIO SANTOS
-BASED IN 🇩🇪-
A sailor of the uncharted seas where consumers become users and brands become experiences.
“An award-winning creative with 10 years of experience in the advertising industry spread across Lisbon, Singapore, Hamburg, and Berlin, delivering creativity for brands like Renault, Unilever, and Coca-Cola.”
FELIPE & NICO
-BASED IN 🇨🇱-
A team from two different ports of origin but with the same destination in sight: striking ideas.
“We are Felipe (Chile) and Nico (Argentina), a fusion of trans-Andean creativity. We have met while studying in Buenos Aires and…”
SEBAS & ALE
-BASED IN 🇵🇪-
A duo of sailors who captain “Shiwa“, their
production company based in Perú.
“We’re Sebastian and Alessandro. We met while exploring new
directions in the audiovisual industry, a path that helped us found
Shiwa….”
GUSTAVO CORNILLON
-BASED IN 🇦🇷-
This meticulous sailor never loses sight of Plots and Subplots. And he also manages to make the audience laugh.
“I’m Gustavo Cornillon, dramaturge and scriptwriter for TV series, short and feature films from Buenos Aires. I worked as…”
ANAHÍ SINATRA
-BASED IN 🇦🇷-
A director who started as a crew member of different projects. Nowadays she’s the captain of her own ones.
“Born in Buenos Aires and graduated in "Diseño de Imagen y Sonido" at the Buenos Aires University (UBA), she has been trained working in direction departments for Cinema, Advertising and TV. “
MARIE CASTILLO
-BASED IN 🇦🇷-
From Project Management to Motion Graphics. This all-round designer can conquer all the Oceans with crafted designs.
“I am Marie but you can call me also Biskai. I was born in Buenos Aires, where I graduated as a graphic designer at Fadu - UBA…”
JAVIER LOURENÇO
-BASED IN 🇦🇷-
With his ship “Flamboyant” he sails the Sea of Animation like no one else in the world.
Javier Lourenço is an award winning animation and mixed media director focused on provocative comedy storytelling and outstanding art direction.”
ESMERALDA GARMENDIA
-BASED IN 🇲🇽-
A digital artist who can immerse you in the
waters of 360º experiences.
“Creative director with +10 years of experience. She created immersive
experiences for Adidas, Corona, Lollapalooza, Coca-Cola, Reebok, Vice,
Budweiser and Karl Lagerfeld in Santiago, Lima & NYC.”
RODRIGO SANT'ANNA
-BASED IN 🇧🇷-
He is a purebred fisherman, always looking for that golden fish that we call The Idea.
“Rodrigo Sant'Anna is a Brazilian Creative Copywriter with more than 14 years of experience in advertising. He started his career abroad…”
PABLO BENAVIDES
-BASED IN 🇦🇷-
We couldn't miss a sailor whose compass is always pointing towards Sustainable Communication and having plastic free oceans.
“Since 2008 up to date, I have been working as an independent consultant and Thinking Partner in Sustainable Communication. I team up with…”
ANDY BRENNER
-🌏 NOMAD 🌏-
No matter the destiny ahead, this sailor navigates across land, air and water with the same passion and creativity.
“After studying Social Communication Sciences at Buenos Aires University, Creativity at Escuela Superior de Creativos Publicitarios and having worked as a creative copywriter in…”
DANIELE CASADEI
-BASED IN 🇮🇹-
A sea dog from brand design and art direction. And nothing better than an Italian to steer these style of ships.
“I’m Daniele, a Creative Art Director with over 10 years of hard work on my back. I’ve worked for international…”
CARO MORANO
-BASED IN 🇪🇸-
Argentinean copywriter who crossed the ocean to continue telling stories and writing her own.
“I started my career at Grey Argentina as a copywriter, and also worked in other big international agencies, such as Mccann, Saatchi & Saatchi, FCB, Publicis and DON.”
JUANMA MONTERO
-BASED IN 🇦🇷-
A restless soul who can captain the ship of commercials and also the ship of ideas.
“I started my career in advertising when I was 22 years old. After working at mythical agencies as Art Director and Creative Director, I understood that…”
THIAGO ESPECHE
-BASED IN 🇧🇷-
An ideas fisherman who loves to throw his net into the depths of human feelings.
"Filmmaker, screenwriter, art director and eternal student of narratology. I consider myself an enthusiast who spares no effort to elevate each project to its maximum expression.“
PEPE & NACHO
-BASED IN 🇦🇷-
Sailor duo guided by a good strategy and an inspiring art direction.
“Their journey led them to work in two of the best Argentine agencies of recent decades: Agulla & Bacceti and Vegaolmosponce. They then left to Europe to join Publicis Madrid…”